Position: Senior Manager, CRM Performance | ||
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Remote Status: Hybrid | ||
Job Id: 2396 | ||
# of Openings: 1 | ||
Senior Manager, CRM Marketing Performance
Jersey City, NJ
About Us We are BetMGM. We are revolutionizing sports betting and online gaming in the United States. We are a partnership between two powerhouse organizations-MGM Resorts International and Entain Group. You know our name through our exciting portfolio of brands including BetMGM Sportsbook, Borgata online, Party Casino and Party Poker. We aim to bring our ideas into action and find ways to deliver the best quality in gaming platforms. We understand that each card in the deck plays a unique role in any given hand, just as our employees each play a unique role in accomplishing our goals as a company. We strive to create a culture of empathy where our employees feel valued, heard, and comfortable bringing their authentic selves to work. We want to build a product and a workplace that reflect the communities we serve so we approach our work fearlessly, take responsibility when we get it wrong, and ante-up again. We play to win, and we are all-in together. We were recognized as one of Glassdoor's "Best Places to Work". About the Role BetMGM seeks a Senior Manager, CRM Marketing Performance to spearhead our cutting-edge CRM tools and support defining the future aspiration on how we engage with customers. This pivotal role demands an expert in implementing best practices and harnessing advanced tools and marketing technology. As a visionary leader, you'll influence decision making processes and support the integration of innovative tools and technologies, ensuring our CRM efforts remain ahead of the curve. You'll own CRM tools strategy, optimizing customer engagement, and maximizing revenue and retention through savvy and data-driven decision-making. Outside the broad strategy focus, the day-to-day success for the Senior Manager, CRM Performance will be measured in the following key areas: 1. **Maximize Customer Engagement**: The senior manager of CRM deliverability and performance will ensure that customer communications are timely, relevant, and effectively delivered, maximizing engagement and retention. MARTECH MANAGEMENT:
MARTECH OPTIMIZATION:
CRM TRAINING/LEARNING MANAGEMENT
Essential Functions
Qualifications
Licensing Requirements
As an online gaming company, BetMGM is required to comply with state gaming regulations which includes licensing obligations. Applicable employees must be licensed by at least one jurisdictional agency, although certain positions require licensing by multiple agencies. Failure to become licensed or maintain licensure with each agency as required for the role may result in termination of employment. Please note that the licensing process includes comprehensive background checks which may include a review of criminal records, financial history, and personal background verification.
About Our Culture
Building BetMGM from the ground up takes effort, energy, and teamwork, but that's what will make leading this industry all the more satisfying. We stay focused on our main goal with the help of these four company pillars:
What We Offer
As a valued employee, we're committed to giving you the resources and support you need. We offer Medical, Dental, Vision, Life Insurance, Commuter Benefits, Paid Time Off, Holidays, Employee Resource Groups and more! Gaming Compliance Candidate must comply with and support the company's responsible gambling policies, procedures and initiatives. This job description is not an exclusive or exhaustive list of duties a person in this position may be asked to perform from time to time. BetMGM LLC is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified individuals, regardless of race, religion, gender, gender identity, age, marital status, national origin, sexual orientation, citizenship status, veteran status, disability, or any other legally protected status. As an organization, we are unwavering in our commitment to maintaining a discrimination-free work environment, and fostering a culture of inclusivity, belonging and equal opportunity for all employees and applicants. We understand that each card in the deck plays a unique role in any given hand, just as our employees each play a unique role in accomplishing our company goals. So, we are committed to an inclusive culture for all and empowering our employees to thrive in meaningful careers. At BetMGM, we play to win, and we are "all in" together. If your experience looks a little different from what we've identified and you think you've got what it takes, we'd love to learn more about you.
If you need assistance or accommodation with your application due to a disability, you may contact us at recruitment@betmgm.com. Applicable salary ranges may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law. The position is also eligible for an annual bonus. |
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Pay Range: $121,760 - $159,810 per year | ||
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