Company Overview
 
Edward W. Napleton, opened his first automotive business in 1931 on Chicago's South Side. With a $700 loan, a strong work ethic and a belief in common courtesy, he opened the Napleton Buick Service Station. Francis Napleton, Edward's son, was by his side to help foster the growth of the young business in its early years.
Napleton's first dealership was a DeSoto franchise, and when that brand was discontinued with little warning, Napleton quickly aligned itself with another Chrysler nameplate, Plymouth, eventually being awarded several additional franchises. Edward and Francis both believed in hard work and exceptional customer service, values that they passed down to the next generation of Napletons. Five of Francis' eight children have worked in the auto business their entire lives.
 
Napleton's first dealership
Edward F. (Ed) Napleton, Francis' son, is a third-generation auto dealer. He began his career as a kid sweeping the floors at the dealership owned by his father and grandfather. He moved up the ranks, serving as a technician, then in sales and finance, and eventually as a general manager. At just 23 years of age, Ed became the youngest car dealer in the United States when he was awarded a Pontiac dealership in Blue Island, Illinois.
Common courtesy is the simple philosophy of treating the customer the way we'd want to be treated," said Bill Napleton of his family's success in the car business. "This is something that my grandfather, Ed, and my father, Fran, had instilled into my brothers and I as we grew up working in our family's business. My Grandpa Ed knew that if you treat people right, offer them more for their money and give them great service, they'd come back. And you know what? Eighty years later, he was right. Today the Napleton Family operates more than 50 dealerships in four states.
Today the Napleton Family operates more than 80 dealerships in four states. Taking pride in helping each community they live and work in, the Napleton Family name has become synonymous with excellence and teamwork. What started as a small family-owned business has blossomed into one of the most forward-thinking dealership groups in the country.

Ed's business has grown to include 60 franchises - housed in 33 different locations - in six states. He owns domestic, import and high line franchises, and employs more than 3000 people throughout Illinois, Georgia, Florida, Pennsylvania, Missouri and Wisconsin. Four of Ed's five children have proudly joined him in pursuing the family business and have a hand in the company's day-to-day operations.
Company Summary
Name
Napleton Automotive Group
Number of Employees
1,001-5,000
Website
Phone
(630) 234-9223
Location
20655 West Capitol Drive
Brookfield, WI
53045