Over 100 years of service Located on the doorstep of the University of Wisconsin-Madison , the University Book Store proudly supplies the academic community with textbooks, supplies and tools for the mind. The University Book Store is a private organization that accepts no aid or funding from the University or state of Wisconsin. The University Book Store has adhered closely to its mission of providing goods and services at the lowest possible prices consistent with sound business policy since 1894. Its diverse selection of books, collegiate clothing and supplies reflects the wide variety of backgrounds and interests that make the University of Wisconsin a world-class institution.